Handling PR in scn

[thefiredragon]

I was reading this thing the other day and wow.. What a big difference , I read it for the first time since I was out. I did read it before but now it makes different meanning to me
"An example of speaking up without denying and thus confirming might be:
STATEMENT: “I read your company went broke last month.”
REBUTTAL: “My God. You’re telling me! If we hadn’t got out of that
contract we really would have gone broke. There was a hell of a row in the boardroom. But McLinty won. Scotch to the core. He said, ‘I won’t sign it!’Like to have tore the president’s head off. Hell of a row. Seems like we got 80million buried somewhere and McLinty is in charge of it and he won’t move an inch on it.”
The interrogator’s conclusion is you’re not broke. He’s got data. The
vacuum is filled with a story of board rows and 80 million mysterious reserves.
Disprove False Data
This consists of disproving utterly the false statement with documents or
demonstration or display. One has to have a kit (a collection of documents)
or the ability to demonstrate or something to display.
STATEMENT: “I’ve been told you are in trouble with the County Board of
Health.”
REBUTTAL: “Here’s our recently issued health certificate and a letter of
commendation from the Board of Health.” Displays same.
Result? Whoever told him that is now discredited with him as an accurate
informer.
When the person makes some disprovable statement, find
who
to fix his
mind on it and then produce the rebuttal.
STATEMENT: “I hear you aren’t married to the man you’re living with.”
REBUTTAL: “
Who
told you that?”
STATER: “I forget.”

[thefiredragon]

When one hasn’t got the document but can get it, one can say, “You tell
me the name of whoever said that and next time I see you I’ll show you
something
very
interesting about it.”
And be sure to get the document and see him again.
There are a billion variations. “It won’t fly.” Fly it. “Place is empty.” Show
him it’s full.
The subject matter of this is
proof
in whatever form.
You only challenge statements you
can
prove are false and in any
conversation let the rest slide.
Disprove Every Rumor
Proving negatives is almost impossible. “How do I know you aren’t a CIA
man?” Well, how can one prove that? One can’t whip out a KGB badge as that would be just as bad. No one ever wrote a document, “Bill Till is not a member
of the CIA.” Useless. It is a denial. Who’d believe it?
Sometimes “You don’t” works.
But the right answer to a negative (no proof) is to “fill the vacuum.”
And once in a while you
can
prove a negative. Accused of drug smuggling
one can show he’s a member of the antidrug league. The counter in a negative
proof must be
creditable.